Dr. Reimer Stobbe works for a Munich DAX30 insurance company in the marketing communications department of Group Communications. Since 1999, he has held various functions in the communications department of this company, including the management of internal communications and communications controlling. He has been responsible for numerous communication projects, such as the introduction of a group-wide mission statement, employee surveys and dialogue communication in marketing. He is currently responsible for the development of digital media and for the expansion of “value contribution and success measurement”.
Previously, he was head of communications and press spokesman for a financial company in Hesse. He holds a doctorate in history and is a graduate controller.
Since 2006, Stobbe has been head of the communications controlling expert group in the International Controller Association (ICV) and has been a member of the “Value Creation through Communication” working group of the German Public Relations Association (DPRG) since 2004. In these roles, he was responsible for and accompanied the development of industry standards. In his work, he combines the development of methods with their application in the practice of a large company.
